đ°ď¸ Why Your Jeans Have Rivets (And Why It Matters)
Did you know the first jeans werenât fashion statements? In 1873, Levi Strauss & Jacob Davis added copper rivets to denim work pants to prevent pocket seams from tearing in California gold mines. That tiny metal detail birthed an icon.
Fast-forward through denimâs rebellious journey:
âŤď¸ 1950s: James Deanâs rolled cuffs = teenage rebellion
âŤď¸ 1970s: Disco flares dancing under strobe lights
âŤď¸ 1990s: Grunge bands drowning in oversized denim
Each era proved: Denim absorbs culture like indigo dye.
⨠The Oneso Connection:
*"We craft jeans like time capsules. Our â66 Classic Straightâ uses selvedge denim woven on 1940s Toyoda looms, hidden rivets, and chain-stitched hems â not for nostalgia, but because** these details outlive trends.**"*
đŹ Letâs Chat!
â Poll: Which denim decade defines you?
A) 50s Rebel B) 70s Boho C) 90s Grunge
â Share your story: Whatâs the oldest pair in your closet? Tag #OnesoHeritage