📸 Behind the Lens: The Making of ONESO's New Collection Campaign
LeeEllie

Behind-the-scenes: When rain suddenly fell during shooting, we improvised with rainy scenes instead, capturing the jeans' most authentic texture!

News

The Secret Language of Denim: What a Crunchy vs. Soft Feel Really Tells You.

The Secret Language of Denim: What a Crunchy vs. Soft Feel Really Tells You.

By LeeEllie

What’s your favorite denim sound? Team Crunch (new raw jeans!) or Team Swish (soft washed vibes)? Drop a 🔊 in the comments and tell us!

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Meet Maria & Luis: The Steady Hands Behind Your Favorite Seams. ✂️

Meet Maria & Luis: The Steady Hands Behind Your Favorite Seams. ✂️

By LeeEllie

Curious to meet more of our team? Head to our blog for full interviews, behind-the-scenes videos, and stories from the workshop.

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1,200 Hours. 47 Prototypes. 1 Perfect Jean. The Story Behind Your Favorite Pair.

1,200 Hours. 47 Prototypes. 1 Perfect Jean. The Story Behind Your Favorite Pair.

By LeeEllie

Want a peek at the chaos? Swipe through our carousel to see the messy sketches, lumpy muslins, and wall of fabric swatches that built your...

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Why Oneso Ditched "Men's" & "Women's" Sections✨

Why Oneso Ditched "Men's" & "Women's" Sections✨

By LeeEllie

Tell us: What does your perfect silhouette look like? Describe it in 3 words! ⚡

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How We Resurrect Retro Magic ✨ (Without the Thrift Store Hunt!)

How We Resurrect Retro Magic ✨ (Without the Thrift Store Hunt!)

By Ellie Lee

Show us how you rock your retro-modern look!

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Why "Just Okay" Fit is Not Okay 🔍 | Oneso’s Anatomy-Driven Design

Why "Just Okay" Fit is Not Okay 🔍 | Oneso’s Anatomy-Driven Design

By LeeEllie

Your jeans should adapt to you, not the other way around. Because "just okay" fit? It’s never been okay.

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✨ Time is Your Co-Designer: How Oneso Raw Denim Becomes YOUR Story

✨ Time is Your Co-Designer: How Oneso Raw Denim Becomes YOUR Story

By LeeEllie

Every fade is a memory. Every crease is a chapter.

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From Gold Mines ✨ to Global Icon: Denim’s Epic Journey & Oneso’s Modern Craft

From Gold Mines ✨ to Global Icon: Denim’s Epic Journey & Oneso’s Modern Craft

By LeeEllie

Tag a denim lover who needs this throwback (and a new pair of jeans)! 👯♀️

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Beyond Blue: Why Oneso's Black Denim Deserves Your Spotlight

Beyond Blue: Why Oneso's Black Denim Deserves Your Spotlight

By LeeEllie

🖤 The Unspoken Power of Midnight Black: It's Not Just a Color, It's a Revolution

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